Word of mouth spread and the corporate rapidly gained market share from Japanese and European trek mountain bikes competitors. Trek’s most successful salesman at the time, Tom French, quickly took depart to follow his girlfriend west. By coincidence, the Trek Mountain Bikes vendor base started spreading from Madison, Wisconsin to San Francisco, California. In just three years, gross sales had grown to over $1,000,000. However the exponential growth was constrained by the small measurement of the facility. It was time for a move.
Trek didn’t should look beyond its yard for the best location for its subsequent facility. In 1980, for $10,000, Burke purchased ten acres of land down the road from the crimson barn that Trek had known as home for four years. The town of Waterloo rezoned the land from agricultural to industrial, the city founders financed the set up of sewers, and groundbreaking for the 26,000-ft. manufacturing unit was underway. But the world’s rural roots rapidly put issues again into perspective. “We have been forced to temporarily delay manufacturing of the manufacturing facility until the farmer that owned the land could harvest his corn for the season,” mentioned Burke.
The brand new facility’s house allowed Trek to broaden its body-constructing capacity. Trek Mountain Bikes business was exploding and Automation led to extra frames, and an assembly line and paint manufacturing unit had been added to make Trek a full bicycle manufacturer. “It wasn’t until we built the new factory that we grew to become a enterprise,” said Burke. Shortly after, the corporate hired its first true gross sales reps and a customer support foundation was born. Sales doubled in 1981, and again in 1982. By 1983, the company had outgrown the present manufacturing unit and attached an addition.